The Business Side

Published by audenjohnson on

I attended a workshop over the weekend on how to develop your 2-minute elevator pitch and confirmed two things I really wanted to avoid. I’ve developed my professional brand to help me get another job. Now, apparently, I need my “writer” brand. It took me a month to come up with my first brand statement, I am not looking forward to creating another one but…it has to be done.

At the end of the workshop, everyone networked- you know, passing out flyers and business cards. I was the only one who had nothing to pass out. I have a lot to learn when it comes to networking. People asked for my business card and I had to tell them I didn’t have one. So, apparently, I need business cards as well. Good thing I’m good with computers. I can make my own. I’ve done it before or, I’ll use Vistaprint.

It would be so nice if my work sold itself but, sadly, it does not. Oh well.


2 Comments

Kelly Hashway · January 18, 2012 at 11:57 pm

Yes, writing is a business, which means you need business cards and a brand. It's kind of crazy at first, but it's necessary and you'll get used to it. I just ordered new business cards from Vistaprint. They were free, except for shipping.

Anonymous · January 19, 2012 at 5:01 am

Vistaprint for business cards, is excellent. What I have done previously is make up a card with my own graphic (usually a nice photo I've taken) and just my name and web url and email address. That gives you a generic card that you can use for a number of reasons/situations. And it leaves enough space to jot down your phone number if you should want to. Uploading your own photo will cost a little with vistaprint. I made mine a sunset shot and faded it out so you could easily see the writing on it.

Good luck!

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