How do you find the right hashtags to get engagement on Instagram and Twitter? Instagram is especially…interesting because you’re encouraged to use a lot of hashtags. They’re important. Your reach will be limited if you don’t use them.
If you don’t know anything about hashtags, the first thing you should do is search Google. You’ll find articles listing all the hashtags authors need to know. Most of these lists will be Twitter-specific. Some hashtags, like #amwriting, are popular everywhere. Generally, what works on Twitter doesn’t necessarily work on Instagram.