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self-publishing

Book Design

7 Book Formatting Tips for Indie Authors

I have a love/hate relationship with book formatting. I like that, with InDesign, I can get creative with the book’s layout. But, I’ve published 15 books and still haven’t streamlined the process. I mention in 9 Things I’ve Learned About Print Book Cover Design that I’m creating a hardback version Read more…

By audenjohnson, 1 month1 month ago

Design Tips for Authors: An Article Roundup

Since I read mostly books by indie authors, I’m still coming across covers (and websites) that just break my heart.  In the post What Makes a Good Book Cover, I talked about cover design. Unless you have the funds to keep hiring a designer or you know someone, you’ll probably Read more…

By audenjohnson, 4 years7 months ago

The Week in Links 1/6/17: 2016 Year in Review, Attack on Titian 2, Writing Podcasts

Welcome to the weekly roundup of links for fellow writers and nerds. Book Marketing and Branding Six Social Media Marketing Tips For First-Time Authors How to Use Google UTMs to Analyze Your Social Traffic Live Video and Marketing: Where the Industry Is Heading Fantasy/Horror/Sci-Fi Favorite Books of 2016 & Year Read more…

By audenjohnson, 4 years8 months ago
Book Cover Design

What Makes a Good Book Cover

Like a story, everything on the book cover needs to be there for a reason. Covers for self-published books have gotten a lot better. However, I still come across some cringe-worthy designs. Even if you’re hiring a designer, you should know the elements of a good cover so you can Read more…

By audenjohnson, 4 years7 months ago

Web Design Dos and Don’ts for Authors

You want people to enjoy your website. You want them to share it. As authors, it’s often up to us to design our sites. We don’t always have the funds or the connections to have someone else do it. Fortunately, sites like GoDaddy, WordPress and Squarespace do most of the Read more…

By audenjohnson, 5 years8 months ago

The Week in Links 7/8/2016 Self-Publishing, Pokemon Go, Sulu

Book Marketing and Branding Book Promotion: Do This, Not That — Interview with Pamela Beason Philando Castile and the power of Facebook Live 26 Ways to Use Video for Your Social Media Marketing 3 Tips to Improve the Search Ranking for Your Blog Posts Fantasy/Horror/Sci-Fi Monstress Is a Dark Fantasy Read more…

By audenjohnson, 5 years8 months ago

The Week in Links 6/3/2015: Thor, Harry Potter, Conjuring 2

Book Marketing and Branding Book Promotion: Do This, Not That Can You Relaunch an Old Book? 5 Instagram Changes: What Marketers Need to Know Facebook Pages Paid for 31.68% of Total Reach in April (Report) Multiple Streams of Income from Your Digital Business: Meet Joanna Penn, Creative Entrepreneur Fantasy/Horror/Sci-Fi Harry Read more…

By audenjohnson, 5 years8 months ago

Guest Post: Tips on Hiring a Book Designer by Ingrid Koivukangas

Hiring a book designer is one of the most important self-publishing investments you can make. A well-designed book presents you more seriously as an author and will attract more attention on bookstore and ebook shelves. Here are a few simple tips to ensure that you have a final book design Read more…

By audenjohnson, 5 years8 months ago

Book Marketing Tips: Goals and Tactics

Why do you need a marketing plan? Because you want people to read your book. You need a clear idea of what you want for your book and how you’re going to achieve it. I’ve tried winging it for the past..several years. I’m not seeing any results from it. Since Read more…

By audenjohnson, 5 years8 months ago

The Week in Links 1/22/16 DC Films, Blogging Tips, Design & Colors

Book Marketing and Branding 7 Book Marketing Trends Authors Can’t Afford to Ignore Five Marketing Models for Self-Publishing Success 27 Ways To Find More Blog Content Ideas! 7 Mistakes You’re Making With Your Author Blog And How To Fix Them Fantasy/Sci-Fi/Horror How Do You Like Your Science Fiction? Ten Authors Read more…

By audenjohnson, 5 years8 months ago

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